The Row Bags Under 1500 Dollars: Where the Range Actually Starts
Most people assume the entry price for The Row sits somewhere north of three thousand dollars. That is where the coverage lives, because the Margaux and the Marlo photograph well and resell loudly. In practice the floor is a great deal lower. On observed 2026 market prices the line begins at $590, and there is a genuine shelf of the row bags between that figure and $1,500 — current catalogue, not outlet stock and not archive. At this level you surrender size and, usually, material weight, while keeping the construction logic, the palladium-plated hardware and the Made in Italy finishing that define the brand. What follows maps the shelf plainly, gives the observed prices, and marks the point where it stops being good value.
What the Bottom of the Range Actually Is
The first thing worth understanding is that the sub-$1,500 group is not a diffusion line or a separate label. These sit in the catalogue beside the five-thousand-dollar bags, in the brand’s own boutiques in Los Angeles, New York, London, Paris and Amagansett and through the same multi-brand stockists. The trade-off is almost entirely one of scale and material rather than of standards. A large structured calfskin bag simply does not exist at this price anywhere in the current line-up; what exists instead is either physically smaller, or made in one of the house’s lighter materials. That is an honest exchange rather than a compromise, and luxury shoulder bag it is why this shelf is the usual starting point for anyone new to the row fashion vocabulary. It also means the shelf is a shallow one — cross $1,500 and prices rise fast through the Park Totes and the Bourse Clutch into the main range.
The Bags Under 1,500 Dollars, With Prices
What follows is the shelf as observed in 2026, ordered from the least expensive upward. Read every figure as a market observation rather than an official tariff, since the brand publishes no master price list and stockists differ. Stock moves across sizes and colourways, which means a model listed here may be temporarily unavailable while still being in the line. Two entries show a second price because a further size has been observed at that figure. If you find something dramatically below these numbers, read it as a warning sign and not a discount; that logic covers every listing of the row for sale you encounter secondhand. Start with the right-hand column if you are shopping by function rather than by budget.
| Bag | Observed 2026 price | Format |
|---|---|---|
| Double Travel Wallet | $590 | Flat wallet, the least expensive way in |
| Boone Tote | $900 | Light tote in the smaller cut |
| Cecily Mini Tote | $950 | A mini tote, carried by hand |
| Ray Pouch | $950 / $1,100 | Zip pouch, two sizes observed |
| Large Boone Tote | $950 | The bigger Boone body |
| Travel Pouch | $990 | A flat travel case |
| Sally | $1,000 | A small bag, and the first four-figure step |
| 90’s Bag | $1,090 | Signature silhouette, soft shoulder bag |
| Brian Tote | $1,100 / $1,200 | Two observed tote sizes |
| Mini Barn Tote | $1,200 | Tote in compact form |
| N/S Park Crossbody | $1,290 | Crossbody from the Park family |
| Lori | $1,350 | Shoulder-carried bag |
| Rene Crossbody | $1,350 | Crossbody bag |
| Half Moon | $1,390 | A crescent shoulder bag, official 8 x 13.5 x 2.5 in |
| Squared Compact Clutch | $1,390 | Structured compact clutch |
| Idaho | $1,420 | Top handle, XL version observed at $1,690 |
| 90’s Shoulder | $1,450 | Shoulder cut of the 90’s silhouette |
If a Real Bag Matters More Than an Accessory
Pouches, wallets and mini formats make up half the shelf, so the question worth asking is which of these works as a daily handbag. Three entries stand out on the observed line-up. The Half Moon at $1,390 is the strongest, because it is a signature silhouette rather than a supporting piece, with an official dimension of 8 x 13.5 x 2.5 inches — a figure worth quoting carefully, since published measurements conflict between sources. A leather variant of the same bag has been observed at $1,690 through a stockist, which shows how quickly the material step moves you off this shelf. The 90’s Bag at $1,090 is the other true handbag here, carrying one of the four silhouettes that anchor the entire catalogue. If a tote suits you, the Brian totes at $1,100 and $1,200 and the Boone pair at $900 and $950 cover the carry-everything role for less.
If You Want the Smallest Sensible Commitment
Some buyers want to own the construction rather than the silhouette, and that is a legitimate reason to start at the very bottom. The Double Travel Wallet at $590 delivers the leather, the stitching and the edge finishing into your hand for the smallest sum the brand asks for anything. The Ray Pouch at $950 and the Travel Pouch at $990 cover the same ground with a bit more presence, and each fits comfortably inside a larger bag. Sally at $1,000 and the Cecily Mini Tote at $950 arrive at the point where a small object starts to behave like a bag. None of them will be mistaken for a Margaux, and none carry the resale profile the signature shapes do. What they buy you is direct experience of the material standard before you commit four or five thousand dollars to a row bag you have only seen photographed.
What the Money Buys at This Level
It helps to know what is being funded when the price is under $1,500, because the answer is not the same as at the top of the range. Standards of construction stay constant here — the same restrained exterior with no logo plaque, the same small side stamp, the same matte or brushed palladium-plated fittings. What does change is the quantity and grade of material, and the amount of hand-finishing a smaller panel requires. This is why a pouch and a large structured top-handle can share the same workshop discipline and still sit four thousand dollars apart. The points below are the practical consequences for a first purchase. None of them are deal-breakers; they are simply what the entry shelf is.
- Less hardware comes with smaller formats, and hardware is where a lot of the cost sits on bigger bags
- Compared with structured calfskin, lighter materials are less serviceable over time
- Non-leather pieces — canvas, nylon, sisal — cope least well with water and wear
- Small bags hold their shape less dramatically, which makes the structural signature harder to read
- At every price point in the range, seasonal colours are the ones that discount hardest later
How the Entry Shelf Performs Secondhand
Since resale is the reason plenty of buyers consider this brand at all, it deserves a straight answer and not a sales pitch. According to the Rebag CLAIR 2025 report, The Row reached 97% brand-level value retention, entering the top tier for the first time and sitting behind only Telfar, Hermes and Goyard. Beneath the brand number sit the Half Moon shoulder at 106% retention and the N/S Park Tote at 146%, the strongest performer in the line. A separate signal concerns the 90’s Bag, flagged as a riser on reported eBay search volume up around 55% year on year as of April 2025. All of it describes observed market behaviour rather than investment advice, and the strength is narrowly concentrated: black and neutral calfskin in the signature silhouettes holds value, while canvas, nylon, sisal and seasonal colours discount. So two of the strongest performers on record begin on or near this shelf, which is unusual for an entry tier.
An Order of Purchase That Works


If this is your first approach to the range, sequence matters more than budget does. The mistake is buying the cheapest thing available and concluding the brand is overpriced, because a $590 wallet cannot demonstrate what a structured bag does. A better route begins with function, tests the silhouette against your actual carry, and only then looks at the number. Purchasing new through the brand’s own store or an established multi-brand retailer eliminates authentication risk, which counts for something at this price. Should you buy secondhand, use the platforms that authenticate in hand and treat anything far below the figures above with scepticism. The sequence below leaves the fewest regrets among first-time buyers of row handbags.
- Choose the format before anything else: tote, shoulder, crossbody, clutch or pouch
- Take only the entries in that format from the table above onto your shortlist
- Handle one in a boutique or stockist if you can, since these bags photograph badly
- Opt for black or a neutral if resale is any part of your thinking
- Stay with new at this level unless the secondhand saving is truly large
- Read anything priced in the low hundreds as a counterfeit signal rather than a bargain